What can tourists do to help—not hinder—Nepal’s quake recovery?
Every year 800,000 international visitors travel to Nepal to experience its unique attractions.
These include Sagarmatha National Park (Mt
Everest), the Annapurna and Langtang trekking regions, and the Kathmandu
Valley, which is dotted with UNESCO World Heritage sites such as the
Durbar Squares in Patan and Bhaktapur. The April 25 earthquake and aftershocks seriously affected all these places.
Tourism is critical to Nepal’s economy. The World Travel and Tourism Council reports that the industry contributed 8.9% to Nepal’s gross domestic product
in 2014, supporting 1.1 million jobs. Before the earthquake, Nepal was
the 26th fastest-growing tourism economy out of 188 countries.
What impact will the earthquake have on tourism? Based on the Nepalese culture, tourism and civil aviation ministry’s tourism statistics,
about 23,000 visitors would have been in the country on April 25, 2015.
It is not yet known exactly how many tourists were among those who lost their lives in the earthquake.
Nepal is one of the most hazard-prone countries in the world. Nepal is one of the most hazard-prone countries
in the world. This is due to its location in a high-intensity
earthquake zone and extreme topography. The risk profile is known with
relative accuracy, and so is the fact that rural communities are
considerably more vulnerable than the urban population.
Based on research in other hazard-exposed
destinations around the world, tourists were probably not fully aware of
the risks involved in travelling to Nepal. Yet the tourism industry
will also be critical to Nepal’s economic recovery. When thinking about
the future of Nepal and its tourism industry, there are several
dimensions to consider.
Tourism plans must include disaster preparedness
Tourist destinations are becoming increasingly
aware of the devastating impacts that natural disasters can have on
their industries. Organisations at all levels have begun to promote or
develop tools to increase disaster preparedness and management of the
sector.
Examples include the Global Sustainable Tourism Council’s destination standards, the best practice guide for tourism risk management developed by APEC (Asia-Pacific Economic Cooperation), and local action plans (for example, in New Zealand).
To date, not many destinations have implemented
these tools. Tourists are typically not accounted for as vulnerable
groups in national disaster plans. Nepal’s 2008 National Strategy for Disaster Risk Management does not mention tourism at all.
A similar omission has also been revealed for New Zealand’s civil defence and emergency management plans in an assessment of the impacts of the Christchurch earthquakes on the visitor economy.
The Christchurch evaluation identified areas
where tourism-specific plans are critical. These include the evacuation
of foreign visitors (involving embassies, airlines and a range of other
stakeholders), dedicated communication channels for visitors inside and
outside the affected area, and industry assistance to aid a speedy
recovery of tourism infrastructure and businesses.
Rescue resources and access
The
limited availability of helicopters seriously hampered rescue
operations in Nepal. Many of the most devastated regions can only be
accessed by helicopters, but Nepal has only about a dozen functioning
ones.
To a large extent, the immediate rescue effort
focused on climbers and sherpas in the Mt Everest region, raising
ethical concerns. Leading mountaineers such as Reinhold Messner
commented on a morally questionable two-class rescue. Fights over life-saving helicopter space were also observed in the devastated Langtang Valley.
Clearly, a debate is necessary over whether it is
in the interest of the country to save foreign tourists—for the sole
reason that tourism is the backbone of the economy and perceptions of
safety are critical to future tourist arrivals—or whether a life is a
life.
Another critical touchpoint between disaster
relief and tourism is the airport. Following a disaster, airports become
a bottleneck for fleeing foreigners (and locals who can afford it) and
incoming assistance. As part of a country’s critical infrastructure
network, airports need to be highly prepared and drilled for disasters.
Several newspapers and social media reported
chaotic scenes at Kathmandu’s airport. The airport was unable to handle
incoming cargo planes.
More than five years ago, it had been decided to
upgrade Gautam Buddha Airport as a secondary hub to Kathmandu that can
handle larger international flights. The Asian Development Bank agreed
on a loan in 2012, and the foundation stone was laid in January 2015. The process has been too slow to be of assistance in this present disaster.
Tourism can provide critical assistance
As the case of the Christchurch earthquakes has
already demonstrated, tourism businesses can provide invaluable
resources to the disaster response.
For example, a scenic flight operator in Nepal reported having brought 1,000 victims back
to Kathmandu in its helicopters. Holidaymakers were seen helping dig
locals out of the rubble. Trekkers reportedly shared food and other
provisions with locals in remote villages and carried valuable equipment
such as satellite phones and first aid kits.
A scenic flight operator in Nepal reported having brought 1,000 victims back to Kathmandu in its helicopters. However, it is important to proceed with caution in restoring the tourism industry. A statement
by Mountain Explore Treks & Expedition in mid-May to encourage
travellers to go to Nepal—“We are pleased to inform you that Nepal is
now safe to visit”—is irresponsible as long as the rescue and recovery
operations are not complete and large aftershocks are to be expected. Buildings are compromised, mountain slopes are unstable and large aftershocks pose a serious risk.
A more measured response, adopted by several
other tour companies, is to raise funds and provide support (for
example, to donate tents) to earthquake survivors.
From a management and marketing perspective,
Nepal will benefit from communicating clearly to prospective tourists
which areas of Nepal are safe to travel (for example, the Royal Chitwan
National Park) and how the rebuild of infrastructure in other areas (for
example, the Mt Everest Valley) is progressing. In addition, it is
important that the global tourism industry and inter-governmental bodies
support a swift recovery process.
Most importantly, in the long term, it is
essential that people travel to Nepal again in the future and contribute
to its recovery by spending generously.
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